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RV Shipments Recovery Steadies in 2025; Expect Stronger Second Half of 2026 Than First Half

The Winter 2025 edition of RV RoadSigns, the quarterly forecast prepared by ITR Economics for the RV Industry Association, reaffirmed the projection for 2026 wholesale shipments to reach the mid-300,000 unit level and slightly boosted the year-end 2025 estimate to nearly 340,000 units.

The new forecast projects 2025 RV shipments to range between 334,000 and 345,400 units with a median of 339,700 units. Looking ahead to 2026, shipments are expected to range between  332,100 to 366,000 units with a median of 349,300 units in 2026, a 2.8% rise over the expected 2025 year-end total.

“The new RV RoadSigns reflects where the RV industry stands today: stable, resilient, and preparing for renewed growth,” said RV Industry Association President and CEO Craig Kirby. “We anticipate a steady start to 2026 followed by stronger momentum as conditions improve throughout the year. Our industry remains resilient, innovative and aligned with consumers’ strong desire for affordable, flexible experiences that bring people together.”

FORECAST OVERVIEW: 

  • RV Industry Shipments through September 2025 totaled 344.6 thousand units for the 12 month moving total (MMT), 3.9% above the same period last year, consistent with our expectations for a flattening Shipments trend. This performance represents a continued stabilization following the industry’s sharp contraction in 2022-2023. Towables had been the primary driver of Shipments growth in 2024, but the Motorhomes segments have shown emerging signs of improvement in 2025. 
  • Mild Shipments decline will characterize the near term, but underlying fundamentals and long-term US macroeconomic expectations suggest that accelerating growth in Shipments will reemerge in late 2026. 

FORECAST REVISIONS: 

  • We made modest upward revisions to the forecasts for Type C Motorhomes and Truck Campers, reflecting stronger 2025 growth in those segments relative to others, while modestly lowering Conventional Travel Trailers. 
  • The resulting outlook for Total Shipments is 339.7k units for 2025 and 349.0k units for 2026. The overall trajectory is for a softer late 2025 into the first half of 2026 compared to a stronger second half of 2026. 

SUPPORTING EVIDENCE AND COMMENTARY: 

  • The 2025 RV Shipments trend is characterized by stability and moderate growth as the market has worked through residual headwinds from the past three years of tight monetary policy and a historic inventory buildup. Interest rates remain moderately elevated, but dealer inventories have normalized, which is contributing to Shipments support. Motorhomes are finally showing solid recovery, benefiting from the stabilizing financing environment.
  • The 2025 government shutdown delayed the release of economic data central to our indicator analysis for Shipments. While we do not have new data for all indicators as a result, data that was released by private sources indicates no substantive changes in the macroeconomic picture. 

To review the full report, visit the RV Industry Association.

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